Job Title: Marketing & Business Development Executive
Reports to: Marketing & Communications Director
Hours and Location: Full Time Monday to Friday. 9.00am to 5.30pm. Home based with travel to central London as required,
Salary: £18,000 - £24,000 p.a dependent on experience.
Overview
If you are looking for a marketing and fundraising role where you can use your expertise to help to create significant positive changes in the world then this could be the role for you.
Ethical Goods is a consultancy with social purpose at its heart. We offer a range of services to help organisations develop innovative ideas that aim to change the world and we provide the people that can make these exciting initiatives happen. We help to find the funding and innovation for charities, social or planet focused enterprises. We also help organisations to get ready for philanthropic or commercial investment by investing our own team and funds to create world changing opportunities for people, planet and profit.
An example of one of our past innovations is VaccinAid in which we aimed to ‘Give the World a Shot’ by building a campaign around the concept of "vaccine gratitude" during the pandemic. We took our idea to one of our clients Crowdfunder and to a number of iNGOs as a potential partner. The world's largest vaccine delivery organisation, UNICEF jumped at the chance to be involved. This idea facilitated other partnerships including match funding from the Gates Foundation and growth from UNICEF UK to other parts of the UNICEF family. The creative agency Mother helped deliver an integrated creative campaign ensuring the appeal was visible in vaccine clinics across the UK, resulting in raising well over £10m. So if you like the idea of helping to create change on this scale, read on…
The Marketing and Fundraising Executive role will support across a wide variety of projects and activities. A fundamental part of the role will be to help with the marketing and communications of Ethical Goods, to generate awareness of our work and attract new business. The other part of the role will be working with our diverse client base on their own marketing, fundraising and partnerships activity.
This is an exciting first or second role for a person with some experience in marketing, communications, fundraising and / or account management, in either a voluntary or employee capacity. We are a small but dynamic team so you will be expected to get stuck in from day one, but you will also be given the opportunity to learn and develop your professional and personal skills, as well as be exposed to the huge network of remarkable people that we work with.
As the role is predominantly homebased you will need to be self-motivated and comfortable with conferencing technology such as Google Meet and Zoom for taking part in daily video meetings.
Travel to our shared workspace in London on a weekly basis is encouraged.
New Perspectives for Good since 2008
Our Best Bits
Here are some of our favourite projects:
VaccinAid for
Unicef and Crowdfunder
We created the concept of "vaccine gratitude" during the 2020 pandemic, taking the idea to Crowdfunder and a number of iNGOs as a potential partner. The world's largest vaccine delivery organisation, UNICEF jumped at the chance to be involved.
This idea facilitated other partnerships including match funding from the Gates Foundation and growth from UNICEF UK to other parts of the UNICEF family. The creative agency Mother helped deliver an integrated creative campaign ensuring the appeal was visible in every vaccine clinic in the UK and helping to raise well over £10m - a record campaign for all involved.
Reengage and PG Tips partnership
Our charity client Reengage uses tea parties as a strategy for bringing older people, who would otherwise be lonely, together to make friends and ensure regular face to face contact.
PG Tips have long associated with charity partnerships (most famously with Comic Relief and "Monkey"), so we approached PG Tips on behalf of Reengage to build a new brand story about the power of a cup of tea to bring people together.
The strapline "Cuppas taste better together" raised significant sums of money for the charities involved, built a wonderful brand story and created volunteering opportunities for PG Tips consumers with the charities in partnership. Perfect!
